Privacy Policy
Last Updated: January 2026
Chaine FM ("we," "us," "our," or "Company") operates the website chainefm.com. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information in connection with our affiliate betting and gambling website.
Information We Collect
We collect information you provide directly, including:
- Name and Contact Details: When you register, contact us, or subscribe to our newsletter
- Email Address: For communications, account management, and marketing purposes
- IP Address: Automatically collected to identify your location and prevent fraud
- Cookies: Tracking identifiers stored on your device (see Cookie Policy below)
- Usage Data: Pages visited, time spent on site, referral sources, and user behavior analytics
How We Use Information
We use collected information for:
- Analytics and performance measurement of our affiliate partnerships
- Affiliate tracking and commission attribution for William Hill and partner betting operators
- Website improvement, troubleshooting, and security
- Sending promotional content and updates (with your consent where required)
- Compliance with legal and regulatory obligations under GB and UK law
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for site functionality
- Analytics Cookies: Track user behavior for performance measurement
- Affiliate Tracking Cookies: Enable commission tracking for partner operators like William Hill
- Marketing Cookies: Support retargeting and promotional content
You may opt-out of non-essential cookies through your browser settings or our cookie consent tool. Please note that disabling cookies may affect site functionality.
Third-Party Links
Chainefm.com contains links to external betting operators and affiliate partners, including William Hill and other casinos. We are not responsible for the privacy practices of these third-party websites. We recommend reviewing their respective privacy policies before providing personal information, as they operate independently and maintain their own data handling practices.
Your Rights
Under UK and EU GDPR, you have the right to:
- Request access to your personal data
- Rectify inaccurate information
- Request erasure ("right to be forgotten")
- Restrict processing of your data
- Data portability
- Object to processing and withdraw consent at any time
To exercise these rights, contact us at the details provided below. We will respond within 30 days as required by UK GDPR.
Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law. Affiliate tracking data is typically retained for 12 months. You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact:
Email: [email protected]
Website: chainefm.com
This Privacy Policy was last updated in January 2026 and may be updated periodically to reflect changes in our practices or legal requirements.